Firstly, I'd just like to say thank you to everyone who has commented on the contents of How Not to Write Horror, and I hope that it's been interesting for you.
The biggest comments have comes from endings, so I'll come to that in a minute, but first Jessica A Weiss (Author, Editor and Founder of Wicked East Press), whilst commenting on her preference towards situational/suspense horror, said this:
It all comes down to personal tastes.
Too true. Whilst most authors that I know don't peddle gore in the market, there is a place for it (and hey, I like to read it sometimes) and there is no right or wrong.
On the predictability of the Vampire and Werewolf:
Charles Day (Author and Founder of Hidden Thoughts Press) said:
It is true, you need to breath new life into these legenday characters, and they too need characters in their story that people will fall in love with!!
Sean T Page (Author of The Official Zombie Handbook UK) said:
I think one of the biggest traps is falling into a predictable massive twist ending - it you do it right, it will be brilliant - get it wrong & you fall into every cliche bucket in the world. Sean is of course correct he said, "Actually, she died last week so how can you have seen her!!"
No one needs to see these endings, they're tride and predictable.
So that, I think, about wraps it up for now.
Hm. I suppose I should end with a great inspirational statement. How about:
Read Richard Laymon if you want great twists, the right way to write gore, and frankly, to have your socks scared off of you.